The European Week for Waste Reduction (EWWR) is a Europe-wide initiative aiming to promote the implementation of awareness-raising actions about sustainable resource and waste management during a single week. It encourages a wide range of audiences (public authorities, private companies, schools, civil society as well as citizens themselves) to get involved.
The project is currently co-financed by the European Commission’s LIFE+ programme (2013-2017).
The EWWR is preparing for a grand celebration: the final LIFE EWWR International Conference entitled “Qualitative prevention, a new approach towards the circular economy” and the EWWR Awards Ceremony where the most outstanding actions carried out during the last edition of the EWWR will be rewarded. Both events will take place on 18 May 2017 in Barcelona, Spain.
Be part of one of the biggest European awareness-raising initiatives!
Reduce, Reuse, Recycle: every action counts!
The European Week for Waste Reduction aims to mobilise as many actors as possible to implement awareness raising actions on waste reduction, product reuse and materials recycling.
The actions implemented in the EWWR are addressing the “3Rs”: Reduce waste, Reuse products, Recycle material.
ACR+ is the leader of this project and it is acting as the European coordinator and Technical Secretariat of the EWWR.
In 2015 the EWWR was held under the patronage of the European Parliament and its president. In this 7th edition 40 coordinators across 33 countries coordinated and promoted the EWWR in their country/region, thus mobilising thousands of Action Developers who implemented more than 12.000 EWWR actions. Every year, more coordinators and action developers participate in the EWWR, having implemented more than 60.000 actions in total during the seven editions of the EWWR (2009-2015).
There are three ways of taking part in Week for Waste Reduction:
- Participant: individual or a group;
- Action Developer: public authority, association, NGO, business, educational establishment, another body or an individual citizen;
- EWWR Coordinator: public authority competent in the field of waste prevention.
The actions implemented in the EWWR are addressing the “3Rs”: Reduce waste, Reuse products, Recycle material. The “3Rs” represent the options which should be considered first when elaborating a waste management strategy.
- Reduce – strict avoidance and reduction at source;
Reuse – reuse and preparing for reuse;
Recycle – waste sorting and recycling.
A broad variety of communication tools has been developed in order to help Coordinators and Action Developers to promote and implement actions in the scope of the EWWR. These tools are available on the EWWR website and include promotional posters, exhibition panels, web banners, shopping lists, a guide of good practices and much more! Targeted communication toolkits have also been designed to help reach specific target groups.
Additionally, each edition of the EWWR focuses on a particular theme during its Prevention Thematic Days. To encourage the implementation of actions on this topic, numerous tools are specifically developed, including various factsheets, support documents and a new poster.
Every year, the EWWR publishes several newsletters and press kits to share its achievements with the European citizens. More information on the EWWR can also be found via its Facebook and Twitter accounts.
The EWWR is organised by five project partners:
- ACR+, acting as the European coordinator and Technical Secretariat of the EWWR
- ARC*, the Catalan Waste Agency (Spain)
- AICA*, Association for International Environmental Communication (Italy)
- IBGE-BIM*, Brussels Environment (Belgium)
- NWMD, the National Waste Management Directorate for Hungary
* ACR+ member
Don’t hesitate and take part in the EWWR!
More information www.ewwr.eu