The kick-off conference of the Upcycle Your Waste project, led by ACR+ member The Hague, took place on 11 February 2021. The aim of this Interreg 2Seas project is to accelerate the adoption of circular business cases by SMEs to upcycle company waste into secondary resources at local level.

The conference started with the presentation of the project, highlighting the benefits of upcycling and the importance of the cooperation between stakeholders in a circular economy. The challenges for cities to become more resource efficient were also addressed. A presentation of the 6 pilots followed. Waste scans are being carried out in business districts there to identify opportunities for waste streams/resources that are not yet being utilized.  Finally, different sessions showed examples on upcycling, and the benefits that this can bring to companies and society.

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