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ACR+ member WRAP and Greater Manchester Waste Disposal Authority (GMWDA) have joined forces and established a Partnership, called Resource Greater Manchester (RGM) to drive up recycling and prevent waste across the conurbation. The partnership will provide a strategic programme of work to help Greater Manchester achieve its ambitions towards ‘zero waste’.

Through the partnership, the Greater Manchester conurbation will utilise outputs from a regional version of WRAP’s recycling behaviours tracker and be one of the first to use a regionalised version of Recycle Now’s new recycling segmentation model where, based on values, attitudes and behaviours, households in Greater Manchester may be given information and advice specifically suited to their needs.

More information: www.gmwda.gov.uk

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